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Saturday, October 22 • 12:10 - 13:00
Key Messaging for Bloggers — How To Get Your Message out to Readers, Brands and PR Agencies FILLING

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What words tell your brand story? How do you maintain your brand while working as an influencer for another? What makes you credible to your audience and to the PR teams you work with? In this session, be prepared for hands-on activities as we work together to develop your key messages and craft your authentic brand story for the long term. 

At the end of the session you will have already started the process of developing your key messages and will have the tools to develop more in the future.  I hope you will also gain a deeper understanding of the world of public relations and blogger relationships.


Speakers
avatar for Heather Travis

Heather Travis

PR Professional, DIY blogger, Heather In Heels
Heather Travis is a PR professional and lover of all things creative. She has extensive experience developing and implementing integrated public relations and marketing programs for agricultural brands, producers and processors, as well as high-end sporting goods. She’s a DIY junkie with a mean power tool addiction, and can often be found painting, refinishing, and scouring both junk yards and antique markets for her next fix … err... Read More →


Saturday October 22, 2016 12:10 - 13:00
Delta Toronto: Rosedale Room

Attendees (39)